I have to back EN on this. Coming from a guy who works on the other side of the counter at a gun shop, this ordeal is a double-edged sword. There is virtually nothing in the supply chain to order. If we can not resupply ourselves, we can't keep the lights on. Businesses have fixed costs; rent, utilities, insurance, etc. Those don't go down if our incoming supplies are cut in half. If anything, labor costs have gone up because more time is spent ordering and searching for inventory to stock. Then there is the other problems this has created. Such as shipping delays. Those cost us money as well. One of my vendors, who used to get our orders to us consistently within about 3-5 days, is going on 3 weeks since my last order. Every day that I don't have it to sell, costs us money. Is there gouging going on? Sure. But when the going rate of .223 is $1/rd , and I dont know when I will be able to get any more, why would I sell it for .40/rd? In all honesty, we could add an additional 20% markup to everything right now, and our sales would probably only go down by 5%. We are not trying to rip anyone off, we are trying to build a monetary buffer wherever we can. Our sincere hope in all of this is that we can build our customer base through this, and come out stronger on the other side. Will that make us more money? Sure. But it will also allow us to better serve more people. We pride ourselves on our customer service, and if anything, we have redoubled our efforts to maintain that to help justify the price increases.
I hope this starts to blow over soon, but I don't know that I believe that it will.